Irish athleisure brand Gym + Coffee has revealed its partnership with former One Direction star and cult hero, Niall Horan. Niall has invested in Gym + Coffee, becoming a shareholder with an aim to support the business and help raise the profile of the brand internationally.

Niall commented, “I’ve been a fan of Gym + Coffee for some time both as a brand and a business. I love the idea of the community they created around the brand and their goals to Make Life Richer. The first time I bought some Gym+Coffee gear I was struck by the high quality of the clothing and I was delighted to see they were an Irish brand with a serious team behind their operation. As I looked into it more, I started to understand their ambition and I’m delighted now to become part of the team that will hopefully bring the brand to a wider audience.”