Blanket London has announced that it has been appointed to handle the communications for beauty brand VIEVE. Founded by Scottish make-up artist and digital creator Jamie Genevieve, VIEVE is a new high-performance make-up brand which launches with The Essential Collection.

In an Instagram post, Jamie posted: "My heart is so full after finally announcing VIEVE to you. I thought announcing @vievemuse would be a relief, but I’m more nervous and excited than ever! Not long to go now for you to see what VIEVE really means. I hope you love it x."

VIEVE is now available at vieve.co.uk.