Jewellery & Watch has unveiled fresh new branding ahead of its February 2016 show, including a new logo and new inspiration behind the show, which made its first appearance in the recently launched website. Organised by i2i Events Group, the annual trade event, which welcomes over 400 brands each year. The new branding focuses on The Art of Jewellery; with close-up imagery of a variety of pieces, highlighting the texture, detail, intricacy and artistry of the designs. This in turn, provides a gallery feel that artistically captures the sculptural form of the jewellery whilst emphasising the premium nature of the exhibitors on show.   

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Jewellery & Watch in 'exhibitions'