New PR agency dedicated to the beauty and wellbeing industry, JJB Communications, has announced its launch. Founded by Jessica Bush, former Board Director at Kilpatrick PR, JJB Communications will offer all aspects of PR, from information and education on PR for start-ups to brand building, press outreach, strategic planning and launch activities, as well consulting and freelance PR services.

JJB launches with two clients: Oxygen Coaches a wellbeing and fire walking coaching business and British professional haircare brand PeRA 357, which is launching its brand-new Impact³ range of high performance, sulphate and paraben free shampoos and conditioners that effectively cleanse hair while imparting incredible shine and super lightweight moisture and volume.

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