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BEAUTY | INDUSTRY|INSIGHT

John Lewis & Partners publishes Beauty Bets Report 2022

Date Posted: Thursday 9th December 2021

John Lewis & Partners publishes Beauty Bets Report 2022

John Lewis & Partners has published its Beauty Bets Report, revealing the 'Great British Glow Up' is here to stay as consumer lifestyle continue to shift. Collagen, lip liner, perfume and beauty miniatures were among the beauty must-haves that defined the last 12 months according to this year's John Lewis Beauty Bets report. The report, which takes a look back at beauty in 2021 and outlines its10 key trend predictions across skincare, make-up, hair, fragrance and wellness for the next 12 months revealed that people are now using their beauty expertise learnt over lockdown in their everyday routines.

2021 KEY STATS include: 

  • Lipstick +30%YOY
  • Cosmetic brushes +19%YOY
  • Perfume +24%YOY
  • Beauty Miniatures +35%YOY
  • Setting Sprays +8%YOY
  • Olaplex No.3 Hair Perfector treatment +94%YOY
  • Foreo +361%YOY
  • Evolve +119% vs 2019
  • Kate Somerville +200%YOY
  • Aveda ChakraTM 4 Balancing Mist +350%YOY

2021 BEST SELLERS include:

  • Charlotte Tilbury Pillowtalk Push Up Lashes Mascara
  • The Boost LED Face Mask
  • Beauty Chef Collagen Inner Boost
  • Aesop Resurrection Aromatique hand wash
  • Diptyque Do Son Hair Mist

John Lewis predicts the following trends for 2022:

  1. Make-up Maximalism
  2. Healthy Mind, Healthy Skin
  3. The Big Perfume Return
  4. All About Actives
  5. The 90s Pout Returns
  6. Beauty with Purpose
  7. Mini Adventure 2022
  8. The 24 Hour Wellness Kit
  9. Beauty Tech Take Off
  10. The New 2-in-1

For more information and the full report please visit johnlewispartnership.co.uk. 

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