La Perla has announced its latest campaigns for its 65th Anniversary. The lingerie brand has collaborated with Ayesha Djwala, Alice-Sofia, and Penelope Haro who all allow endless interpretations of individualism within the shared experiences of feminity. The campaign highlights La Perla's timeless values and designs. 

The campaign will feature new collections. These include Petit Macramé, Shape Allure and the limited edition 65th Anniversary Collection. Petit Macramé and Shape Allure are now available from laperla.com and in La Perla boutiques. The La Perla 65th Anniversary Collection will be available online and in selected boutiques from November.