Haircare brand label.m has announced the launch of its Anti-Frizz range, a new tailored seven-piece collection dedicated to managing curls and abolishing frizz, whilst optimising a smoother, straightening result all round. Recognising hair diversity and embracing the notion of ‘global hair textures’, the Anti-Friz range is naturally derived from eco-friendly formulations, to target various textures. 

• Anti-Frizz Shampoo ALL HAIR (£14.95)
  Lightweight shampoo nourishes and smoothes, taming frizz and flyaways, for softer more controlled straight and silky hair. 
• Anti-Frizz Conditioner ALL HAIR (£17.59)
  Frizz controlling, detangling and smoothing conditioner for longer-lasting straight and silky hair.
• Anti-Frizz Mask ALL HAIR (£18.95)
  Frizz controlling and detangling rinse-out treatment for extra coarse and hard to tame hair. For longer-lasting frizz-free and silky hair.
• Anti-Frizz Mist FINE /ALL HAIR (£17.50)
  Fine mist primes the hair for up to 35% faster blow-dries, with heat protection, anti-frizz and split-end repairing properties for smooth hair with improved manageability.
• Anti-Frizz Lotion COARSE/THICK HAIR (£15.95)
  Frizz controlling and nourishing leave-in treatment for longer-lasting straight, controlled and silky hair.
• Anti-Frizz Cream NORMAL/ALL HAIR (£17.50)
  All hair types hero; moisturising and repairing nutrient-rich leave-in treatment delivers intense hydration and restores the hair structure. For strengthened, frizz-free and healthy-looking hair with amazing shine. 
• Anti-Frizz Balm COARSE/THICK HAIR (£17.50)
  Relaxes coarse, thick and unruly hair, sealing the cuticle for frizz-free styles. Heat activated formula delivers humidity resistant smoothness and frizz blocking performance without depriving hair of its natural body and volume. 

The Anti-Frizz range will launch globally at label.m Concept salons, TONI&GUY and essensuals salons and labelm.com on 9 April.

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