BEAUTY | CELEBRITIES / INFLUENCERS | CAMPAIGNS / COLLABORATIONS
Lancôme unveils Chiara Ferragni as global muse
Date Posted: Thursday 8th March 2018
Luxury beauty brand Lancôme has unveiled Italian influencer Chiara Ferragni as its global muse. Known for her lifestyle blog, The Blonde Salad, Chiara has 11 million followers worldwide. An Instagram star and front row favourite, Chiara represents a generation of women who use social media as a canvas to express themselves. Chiara and Lancôme will share their partnership through Social Media and via projects throughout the year.