US lingerie brand Le Mystère has announced the launch of its UK e-commerce website, following the brand's recent partnership with UK distributor, Intimates Lingerie Llp, Le Mystère. Similar to the US website, the brand will offer bras and briefs categorised by price and colour, as well as a breakdown of bra solutions. In keeping with Le Mystère’s dedication to proper fit, the UK site offers a Fit Guide with various Fit Tips, a Fit Video and a Measure Me calculator. The Measure Me option allows the customer to enter in band and bust measurements in order to calculate the appropriate size. The search facility will then highlight the products available in the customer’s size only – making it an easy and unique shopping experience.

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Le Mystère in 'fashion & accessories'