Turn Key has been appointed to handle the PR launch of hospitality group Living Ventures' latest Alchemist cocktail bar venue, due to open on Leeds' Greek Street in October. Drawing on the Turn Key PR and social media team’s extensive experience in the hospitality sector, Turn Key will push creative boundaries and build awareness of this new site through guerrilla marketing activities and engaging social media content creation, while ensuring impactful local and national press coverage is secured both on and offline. Turn Key will also be supporting the organisation of an exclusive launch party event, due to take place late October. Located in the heart of Leeds’ financial and business districts, the new Greek Street venue brings The Alchemist’s brand of mixology to a more corporate audience, in contrast to its existing Trinity Leeds venue. The Greek Street site marks the second in Leeds and the fifth in the United Kingdom, with one site in Trinity Leeds, two in Manchester and one in London.

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The Alchemist (Leeds) in 'travel, locations & venues'