London Craft Week, an annual event showcasing British and international craftsmanship, has appointed Neville McCarthy Associates to implement its PR and communications strategy. From 3-7 May, London Craft Week will showcase first class craftsmanship from around the world in a series of over 200 innovative events across the capital. The program will include hidden workshops and secret makers alongside renowned masters, celebrated studios, galleries and luxury brands.

The brief involves comprehensive trade and consumer media relations across top-tier traditional and online media. Neville McCarthy Associates has a designated internal team who will also be handling the social media channels to include content creation and curation.