Lone Design Club has collaborated with Hirestreet on a new rental partnership in-store at its Regent Street pop-up and online. The in-store and online rental zones will showcase some of LDC’s most beloved brands, bringing a selection of affordable outfits to customers for a rental / trial period.

Lone Design Club chief operating officer, Alice McAnulty, said in a statement: “We are delighted to be partnering with Hirestreet to expand our offering into the rental sector. Alongside upcycling, customisation and buying less and well, rental is an area that can help push the fashion industry towards a more sustainable future."

The LDC X Hirestreet rental offering will feature in-store at its 22 Regent Street pop-up from 21 July to 3 August.