Online beauty retailer LOOKFANTASTIC has announced the launch of Fantastic Futures, its new scholarship programme for emerging and independent beauty brands. Launching this July, Fantastic Futures is an initiative dedicated to supporting independent, niche beauty brands by giving them an opportunity to boost their business and join a portfolio of over 600 beauty players.

Brands can apply through an online form on LOOKFANTASTIC here. The Fantastic Futures panel of beauty experts will carefully review applications from up-and-coming brands, and from there all shortlisted will be invited to pitch to a team of LOOKFANTASTIC beauty experts, in person. One brand will then be selected to join the LOOKFANTASTIC portfolio and will receive an exclusive marketing package as a complimentary welcome bonus, putting them in the hands of millions of LOOKFANTASTIC customers worldwide. This initiative is open for applications twice a year, in October for an April launch and February for an August launch.

The first brand to launch in July is beauty brand, fiils, which has been at the forefront of the refillable beauty space since its launch in 2020. The brand was founded by Anna Priadka, a make-up artist for 15 years working with the likes of Charlotte Tilbury and Lucia Peroni who later transitioned into a global makeup role and product development for NARS.