MAKE UP FOR EVER announces a collaboration with musician Jessie J where they will be teaming up for a year of artistic collaborations. The brand’s ARTIST lip and face collection, with several launches slated throughout 2017, is showcasing JESSIE J’s transformative self-expression and renowned celebrity and editorial make-up artist Sammy Mourabit.The collaboration kicks off with a music video in which MAKE UP FOR EVER sets the stage for the transformation of Jessie J. Throughout the year, MAKE UP FOR EVER will encourage people everywhere to celebrate makeup’s power to express, explore and transform all individuals with the creative movement. The music video can be viewed here.

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