Makeup Revolution's brand Obsession rolls out in Boots
Date Posted: Friday 12th October 2018
Obsession, the latest trend-led brand from Makeup Revolution, has this week rolled out into 421 Boots stores nationwide. The 25 piece range of products for eyes, lips and face, is available exclusively at Boots stores nationwide. Every product is PETA-certified cruelty free, with a standout vegan selection to boot. Obsession have also teamed up with beauty vlogger Belle Jorden to create an eyeshadow palette and lip gloss collection. Priced from £6 to £10, the Obsession range includes:
- ALL WE HAVE IS NOW EYESHADOW PALETTE: Shades in a mix of neutrals and pops of vibrant colour – shimmers, mattes and classics for blending.
- BE CRAZY ABOUT EYESHADOW PALETTE: Shades shadow in a mix of primary hues.
- BE IN LOVE WITH EYESHADOW PALETTE: Warm tone neutrals in a mix on matte and shimmer finishes.
- BE OBSESSED WITH EYESHADOW PALETTE: A palette with 10 gold and copper mattes and shimmers.
- BE PASSIONATE ABOUT EYESHADOW PALETTE: Shades in a rich mix of purples, plums, silver shimmer with matte shades for blending.
- BE THE GAME CHANGER EYESHADOW PALETTE: Shades in a mix of warm and cool toned mattes neutrals set alongside four shimmer shades.
- LIFE IS A PARTY EYESHADOW PALETTE: Mix of 16 eyeshadows in neutral shades alongside lilacs, denim and golds.
- COMMITTED HIGHLIGHT PALETTE: Four silky pigments in; champagne shimmer, light bronze shimmer, marbled pink shimmer and deep bronze shimmer.
- DEDICATED HIGHLIGHT PALETTE: Four shades to suit medium to dark skin tones; yellow gold shimmer, marbled pink, rose gold shimmer and bronze shimmer.
- GIVE ME SOME SUN PALETTE: Warm it up with a bronze shimmer highlight, matte contour shade, marbled shimmer bronzer highlight and matte bronzer.
- ISN’T IT PEACHY PALETTE: Two warm peachy matte blushes, a glitter flecked pale peach matte blush and a marbled peach pink shimmer highlight to create warmed-up skin with a velvet finish.
- MAD ABOUT MAUVE PALETTE: Add depth to medium skin tones with three mauve tan matte blushes and a muted bronze and mauve marbled shimmer to create a sculpted complexion.
- PINKY PROMISE PALETTE: Two rosy pink matte blushes, a matte bronzer and a pink marbled shimmer.
- MEGA DESTINY HIGHLIGHTER: Warm champagne.
- MEGA HONEY HIGHLIGHTER: Honeyed yellow gold.
- MEGA KARMA HIGHLIGHTER: Soft bronze shade.
- MEGA LIGHTNING HIGHLIGHTER: High voltage sheen in an icy shimmer with gold veining.
- MEGA METAL HIGHLIGHTER: Molten glow in shimmering metallic copper.
- MEGA MOON HIGHLIGHTER: Stratospheric sheen in icy shimmer with subtle lilac tint.
- BE CRAZY ABOUT LIPGLOSS COLLECTION: Vibrant collection of three red toned lip glosses in Stick On, Smitten and Let’s Dance.
- BE IN LOVE WITH LIPGLOSS COLLECTION: Rosy collection of three pink toned lip glosses in Soulmate, Romantic and Forever.
- BE OBSESSED WITH LIPGLOSS COLLECTION: Three deep neutral lip glosses in Entranced, Hooked and Captivated.
- BE PASSIONATE ABOUT LIPGLOSS COLLECTION: From classic reds to mulberry pink – three shade spanning glosses in Disorderly, Sweetest and Everlasting.
- OBSESSION X BELLE JORDEN LIPGLOSS COLLECTION: Features three high-comfort liquid lipsticks in Ever After, Wishes and Ditzy. Wear alone, or mix and layer this trio to create your custom shade and finish. Presented in a nude box featuring Belle’s tattoo-inspired, gold-embossed label.
- OBSESSION X BELLE JORDEN EYESHADOW PALETTE: 16 hand-picked shades in a mix of hues that you’ll use every single day. Warm toned neutrals with seven mattes, six shimmers shades and two gold-flecked mattes.
To bring the Revolution fast-beauty proposition to the Boots customer, Revolution Beauty introduced Obsession in late 2016 exclusive to Boots, Boots.com and revolutionbeauty.com. Originally launching with a focus on customisation, Obsession has incorporated key learnings about the Boots customer from sales data and social media feedback to develop an exciting new range of products for face, eyes, and lips.