Marc Jacobs Beauty has announced the launch of its first vegan mascara At Lash'd Mascara, along with two limited-edition products. At Lash'd Mascara has been created with plant products to provide extra curl and length; the vegan formula features lash conditioners, biotin peptide and provitamin B5, plush lightweight plant waxes to help build instant lash volume with a lightweight feel. 

At Lash'd Mascara launches with Eye-Conic Multi-Finish Eye Palette (£40) and Highlight Gel Eye Crayon (£21), which is available in 5 new shades for summer. 

Marc Jacobs Beauty At Lash'd Mascara is now available from harveynichols.com, priced at £25.