Date Posted: Thursday 1st September 2016
Marie Claire has announced the launch of its new-look magazine and revamped website as part of plans to significantly increase its scale and re-affirm its appeal with millennially-minded women.
Following the launch of its Fabled by Marie Claire beauty business, Marie Claire is revealing a design refresh from new creative director Phoebe Sing, beginning with the October issue, out today (1 September). Rolling out across print, digital and social media, the new aesthetic is more artistic, creative and colourful and reflects a cooler, edgier mood in luxury fashion. A raft of new contributors amplifies the creative approach.
In addition, Marie Claire’s website is launching onto a new platform, which will increase the premium feel and enhance user experience on desktop and mobile. New editorial pillars, including interiors and lifestyle, will extend the content offering, while improved signposting will enable visitors to more easily discover stories. Marie Claire’s investment includes an expansion of the digital team including editors for fashion and beauty and a multimedia editor focused on video and visual content across the website and social platforms.
The revamped website will go live on 6 September.
Marie Claire in 'consumer magazines'
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
Get in touch to discover how DIARY directory membership would benefit you.