Date Posted: Tuesday 10th September 2019
TI Media has announced that the November 2019 issue of Marie Claire UK will be its final print edition. The fashion and beauty destination will pursue a digital-first future to best serve the changing needs of its audience's mobile-first, fast-paced, style-rich lifestyles.
The new Marie Claire UK will be published under a license agreement with Groupe Marie Claire. Jean de Boisdeffre, Executive Director, Marie Claire International, adds: “We are thrilled to work with TI Media on this very important evolution of the Marie Claire brand. After more than 30 years of achievement in the UK, this new digital-first approach provides the launchpad for even more success in the coming decades.”
By reacting to the changing demands of its audience, marieclaire.co.uk has already established itself as a thriving online destination, with 2m* monthly online users and a social media offering that is enjoyed by millions each month. Its online fashion aggregator platform The Marie Claire Edit is also growing rapidly. First launching nine months ago, consumers can now search more than 6,000 brands and the affiliate platform will soon become the brand’s biggest source of digital revenue.
Marie Claire UK has also become a trailblazer in the retail space, with the launch of its premium beauty store Fabled by Marie Claire and Fabled.com followed by the recent announcement of the acquisition of Fabled by Marie Claire by Next Plc.
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