5th House PR has announced that it has been appointed to handle the UK launch for MaskClub, the first subscription-based buy one and donate online mask destination. MaskClub solely founder to supply protective facial wear has launched in Europe after a successful US launch that has seen 100,000 masks donated to first responders and 1 million visitors to the site within the first four weeks.

The UK launch follows a response to the recent Government recommendation to wear a face-covering in enclosed public spaces where social distancing isn’t possible in areas such as public transport. With facemasks set to become the new norm, MaskClub is launching with 1000’s of officially licensed designs from a range of brands and trend lead prints of Tie Dye and Camouflage.

For every mask purchased, the company will donate 10% of sales to front line workers in each country a mask is sold. In the UK MaskClub has already donated 100,000 masks to First Responders Children’s Foundation in the US, supporting paramedics, emergency medical technicians, police officers, firefighters and medical personnel treating COVID-19 patients.