Skincare brand Melvita has announced the launch of its Bio-Excellence Naturalift Mask, a new anti-ageing face mask that harnesses the regenerating properties of organic buds. Designed to target the effects of Inglamm-ageing, a cellular process that can slow skin's metabolism and damage the skin's barrier function, the mask has a rich texture to nourish and moisturise. The product is formulated with the brand's patented bud complex of beech, pine, blackcurrant and raspberry plant extracts to help strengthen skin, leaving it looking firmer, smoother and revitalised. Other key ingredients include hibiscus for its antioxidant action and ability to reduce the appearance of fine lines, rye extract for toning and firming, and oat seed for protecting, firming and softening lines. The Melvita Bio-Excellence Naturalift Mask will be available nationwide from October, priced at £25.  

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