Fran Griffin PR has been appointed to represent the newly launched men’s skincare brand Grafted. Grafted is on a mission to bring hard-working products to hard-working men, as the name suggests. Its core ethos is to support men in their skin, physical and mental health. Grafted is initially launching its products through its site, and has a trio of hero products in the range. It has definite plans to not overcomplicate or overdevelop the range in the future, keeping skincare simple, yet effective for its customers. Available at graftedskincare.com.