High-tech mini golf experience, Puttshack, has appointed Full Fat as its retained UK PR agency to work across all four of its venues at Bank, White City, Watford and Lakeside for 2023. Full Fat has been brought on board to support the brand’s UK growth ambitions and increase brand awareness in an increasingly competitive market. Puttshack rewrites the rules of mini-golf by pairing cutting-edge technology that delivers live leaderboards, intuitive gameplay, and trackable performance history, with premium and innovative courses, all elevated by world-class food and exceptional cocktails.

Full Fat will deliver an always-on press office and creative campaign activations to help ensure Puttshack strengthens its position as a leading player in the UK’s leisure & hospitality market and builds deeper emotional connections with consumers. The account will be led by Amy Green, who was recently promoted to Account Director at Full Fat and was instrumental in the pitch process.