Date Posted: Monday 12th February 2018
Label PR has been appointed to handle press, influencer engagement and celebrity projects for footwear brand Moda in Pelle.
Founded in 1975, Moda in Pelle has over 40 retail stores and concessions across the UK. Label PR has been tasked with increasing footfall and traffic to the brands stores and website www.modainpelle.com by delivering the brand’s key messages of quality, affordable luxury and stunning design, with a schedule of press and blogger activity, alongside a systematic VIP gifting campaign and targeted events.