Date Posted: Tuesday 15th May 2018
Caprice Bourret, CEO & Founder of By Caprice Products, has licenced out her brand to Sadaqat, one of the world’s leading textiles suppliers and enterprises. The announcement sees manufacturing for the By Caprice bedding collections move to Sadaqat’s Head Quarters in Pakistan to join a host of household names, including Disney Europe.
Caprice comments, 'I am beyond excited to share that we have signed a deal with Sadaqat, who is a global player in the home world. I am extremely hands-on with my business and it is so important to me that I have partners who have the same core brand values and passion as By Caprice. This deal is the beginning of By Caprice Home's global growth strategy and I am honoured to be the first brand that Sadaqat has bought into.'