Date Posted: Monday 15th June 2020
Luxury designer outerwear brand Moncler has signed an exclusive worldwide license agreement for fragrances with Interparfums. The agreement will last until 31 December 2026, with a potential 5-year extension, and will see Interparfums create and produce perfumes and fragrance-related products to distribute In Moncler mono-brand stores and select department stores. The launch of the first fragrance line is expected within the first quarter of 2022.
Remo Ruffini, Chairman and Chief Executive Officer of Moncler, said: “Interparfums’ renowned expertise and creativity make it the ideal partner to develop a fragrance that is perfectly aligned with Moncler’s DNA and unique identity. The launch of Moncler’s first fragrance line is consistent with our selective brand extension strategy further enriching the clients’ experience with the brand.”
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