KV Communications has announced that it has been appointed to handle the PR and press for recently launched natural haircare brand Ksoni. Ksoni drives sustainability and diversity through its Shampoo In A Can premium and natural range. This is the UK's first shampoo in a can; which reduces the use of single-use plastic products. 

As women of colour, founders Joti Sohi and Banasa Williams have used natural ingredients infused with essential oils to create a range for a wide variety of hair and skin types. The products are vegan, and sulphate, paraben and SLS free.

The Ksoni Collections (include shampoo, conditioners and body wash):

• Jivati: promoting daily refresh and balance with bergamot, frankincense and jojoba oils.
• Unati: deeply moisturisers with ylang ylang, lavender and argan oils. 
• Zakti: refreshes with hints of citrus, infused with grapefruit, lemon, sandalwood and grapeseed oils.

Ksoni products are now available from ksoni.co.