Date Posted: Monday 12th February 2018
NET-A-PORTER has announced the launch of PORTER Digital, a digital daily platform sharing original PORTER content. With this launch, PORTER becomes the editorial voice of NET-A-PORTER, delivering daily, weekly and bi-monthly, global content across all platforms - social, digital and print. This constant feed of fashion, beauty, culture, travel, interiors and celebrity stories, provides the stylish woman of now everything that she wants from content, whenever and wherever she wants it.
PORTER’s exclusive digital daily content will be translated into four languages and available to NET- A-PORTER’s six million global consumers. PORTER will bring editorial authority to all NET-A-PORTER platforms, with industry experts delivering responsive and intelligent content.
In addition to this, NET-A-PORTER’s weekly online magazine The Edit has now rebranded as PORTEREdit and continues to be a part of this rich content mix, with 52 exclusive celebrity cover shoots and interviews a year, as well as in-depth shopping curations from PORTER's fashion experts. Video output will also double with two original films going live every week.
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