PR | FASHION | ACCOUNT WINS | CAMPAIGNS / COLLABORATIONS
OFFENSIVE Fashion launches with lifestyle collaboration and appoints PR
Date Posted: Friday 22nd May 2020
Curious PR has announced that it has been appointed to handle the PR and press for new fashion label OFFENSIVE Fashion.
The label has collaborated with London-based lifestyle influencer, Olivia Cox, to launch the brand and its first collection. Known for her fitness workouts and past digital collaborations with lifestyle brands including Clinique, L'Oréal Professional and Nocco, Olivia aims to blur the line between fitness and fashion. This first collection consists of ethically made T-Shirts and Polo Shirts.