Date Posted: Wednesday 31st March 2021
Public Relations firm Weber Shandwick has announced the appointment of Michale Frohlich as its new Chief Executive Officer, EMEA. Michael joins Weber Shandwick from Ogilvy UK, where he was CEO and oversaw the restructuring of several disparate business units into a consolidated marketing network, prior to which he was CEO of Ogilvy's public relations divisions in both EMEA and the UK.
In his new role, Michael will drive growth and oversee the development of communications and marketing solutions for clients across the EMEA region, integrating the sector and service expertise of Weber Shandwick with the offerings of the firm’s EMEA-based specialist agencies: That Lot, Flipside and Prime Weber Shandwick.
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