Date Posted: Wednesday 20th April 2022
Glossier has announced an exclusive, first-of-its-kind partnership with three-time Grammy Award-winning singer-songwriter Olivia Rodrigo. As an official partner to the beauty company, Olivia will lend her unique voice and perspective to exciting initiatives spanning product, content, and creative campaigns, all while connecting with the Glossier community. Rounding out the campaign launch, Glossier will feature a few of Olivia’s favourite Glossier products in a curated set, called Olivia’s Favourites, product one-sheeter attached. Later this year, Glossier will also collaborate with Olivia to creatively integrate the brand within specific tour experiences and merch, develop custom product sets, and co-create content.
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