London-based online swimwear retailer Suntribe Swimwear has announced its launch. The new online destination caters to the growing demand for premium and quality swimwear in the UK. The platform focuses on sourcing new British designers and hosting a curated selection of bikinis, swimsuits and swim shorts. 

The brand was born after founder and former marketing director, Alexandra Taylor, became increasingly frustrated with the lack of quality, affordable and well-designed swimwear on offer in the UK.

Alexandra comments, 'For years I found it increasingly difficult to find premium, stylish British swimwear, particularly out of season. Thankfully, we’ve seen recent growth in fashion-forward, independent swimwear brands and I wanted to create a place to house these brands together. Suntribe is about making beautiful swimwear accessible to customers not just during the two month summer retail period, but all year round.'

Suntribe Swimwear currently stocks the following brands: Beeches London, Marble Swimwear, Pursuit The Label and Tucca Swim. 

For more information visit suntribeswimwear.com.

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