Watch brand Parmigiani Fleurier has announced that it has collaborated with Armani Group on the creation of Giorgio Armani Fine Watches collection, which will be on sale from November 2021. The watches, designed by Giorgio Armani in collaboration with Parmigiani Fleurier's founder, Michel Parmigiani, will be produced in Switzerland by Parmigiani Fleurier and sold exclusively in select Giorgio Armani boutiques.

Parmigiani Fleurier said in a statement that the houses were coming together "for the first time to give life to a series of sophisticated timepieces crafted entirely by hand and offered in numbered editions: a testament to Giorgio Armani's constant pursuit for exclusive luxury objects."