Percy & Reed has announced that it is relaunching with a new range of shampoos and conditioners. The new range has been created in a conscientious way, with sustainability at the forefront. The new formulations are clean and considered and packaging has been paired down and recyclability increased. In addition, Percy & Reed's brand imagery has been refreshed.

The new range consists of: 

• Bye Bye Dry Hydrating Shampoo & Conditioner, for dry, frizzy hair. It contains hydrating and strengthening ingredients including silk amino acids, Pro-Vitamin B5, keratin and macadamia seed oil. 
• Turn Up the Volume Volumising Shampoo & Conditioner, for limp, lifeless hair. The new formula contains volume-boosting ingredients including avocado oil, green tea extract and lemon balm.
• Time to Shine Colour Protect Shampoo & Conditioner, for coloured hair lacking vibrancy. Contains anti-colour fade ingredients including sunflower seed extract and blue seakale. 

Percy & Reed's new collections are now available from Percyandreed.com, Marks & Spencer, John Lewis, Waitrose, Ocado, Fabled, lookfantastic.com, next.co.uk and feelunique.com, with prices starting at £7.50.