German designer, Philipp Plein has announced the launch of his debut fragrance, The $kull, in collaboration with Brands Beyond Beauty. The perfume and cosmetics specialist was founded in Geneva by Patrizio Sella three years ago and also produces fragrances for Chopard. 

The fragrance is a co-creation between Philipp Plein and internationally acclaimed master perfumer, Alberto Morillas. Morillas has aimed to capture the larger-than-life personality and unrestrained energy of Philipp Plein in the fragrance, which combines spicy, woody-leathery and animal accents. The fragrance boasts black pepper, cardamon, and watery notes with the richness of dark woods, leather and bourbon vanilla and black amber notes. 

The $kull will be available at Philip Plein selected boutiques and e-commerce in Europe and US starting from December, followed by a worldwide rollout in January 2020.