Pinterest has introduced a new suite of creator and Pinner products and experiences globally, as the platform continues to evolve to become home for the next generation of creators. The new features empower creators to publish high-quality content that drives meaningful engagement with their communities and pays them for their inspiring content. These new experiences offer Pinners more ways to watch, make and shop creator content.

Pinterest's redesign will also aim to make idea pins, Pinterest's multi-page video content, more shoppable by integrating them with an augmented reality beauty service, called Try on. Users will be able to shop for lips products directly from the idea pin.

The new launch will also include a shop similar feature, which uses visual search technology to recommend product pins that are visually similar to the content within the pin.

Pinterest creators Kerin Rose Gold, Wendy’s World, Henri Purnell, Carolina Gelen, and China Bell, among others, introduced the new features at its second annual Pinterest Creators Festival featuring Megan Thee Stallion and Storm Reid. The new products will be available in the UK, Germany, France, Japan and Colombia.