Skincare brand PRAI Beauty has announced British fashion photographer Nigel Barker as its Global Creative Director. This marks the first beauty brand partnership for Nigel, and as Global Creative Director, he will head up the 2017 ‘AGELESS Beauty’ campaign for the brand. To kick off the campaign, he will use his experience capturing the beauty of women of all ages, to mobilise a global search for the next face of PRAI Beauty. The brand champions ‘real women, real results, real fast’. Nigel Barker is known internationally as a judge and photographer for America’s Next Top Model.

PRAI Beauty products are available on PRAIBeauty.com, PRAIBeauty.co.uk, HSN US, QVC UK, Boots.com and Boots UK stores.

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