PrettyLittleThing has announced the appointment of Teyana Taylor as its new Creative Director. Having previously fronted the PrettyLittleThing x Karl Kani campaign the singer and songwriter joins the brand in a year-long partnership working alongside the brand's Creative and Brand team throughout 2021. In her newly appointed role, Teyana will take an active role in creatively directing upcoming campaigns for the brand as well as launching two of her own collections.

Speaking on her role, Teyana announced on her Instagram page:

“Dirty 30 and it’s time to make some more BIG moves. Remember when I said “when one door closes, another one opens? Well, I damn sure did and I am proud to announce that I have officially been named Creative Director of PrettyLittleThing. We’re going to be collaborating on some amazing projects together and I cannot wait to get started. What a way to bring some positive vibes and more Black Girl Magic.”