Reach plc has announced the launch of The Real Beauty Club, an offshoot of the Real Beauty Awards, where all products are tested by real people.

Overseen by beauty director Lynne Hyland, the Real Beauty Club produces reader-tested editorial review content, which is authentic, independent and engaging. Testers’ reviews run over Reach print titles, including OK!, Notebook, S, New! and Saturday, and digital platforms (OK, Mirror and 30+ regional titles including MEN and Liverpool Echo).

They are interested in working with beauty brands who are able to supply six samples of new products for testing, ideally as far ahead of launch as possible.

For more information on how to submit products, see the Real Beauty entry, submit your details here or contact Emma Radford.