Regatta Great Outdoors has unveiled the brand’s first ever menswear ambassador, broadcaster Freddie Flintoff - who will launch his SS22 range, the first of many, for the brand in May with an AW22 collection coming later in the year.

Freddie has had a career spanning across more than 25 years and is today best known as host of BBC’s Top Gear and Sky’s A League of Their Own. From versatile layers to modern shackets and beachwear, each of the eight-piece collection encompasses Regatta’s signature technologies. More than half of the styles are made from recycled plastic bottles or use sustainable cotton. The Freddie Flintoff Collection for Regatta is available from May 2022 at Regatta stores nationwide and regatta.com, from £30,