Harper Concierge, the retail technology start-up that enables retailers to deliver the in-store experience to online customers, has appointed Halpern to manage its consumer PR strategy in the UK, following a competitive pitch involving nine agencies. Halpern has begun working with Harper to develop a strategic consumer and trade press office as well as dynamic influencer partnerships, focused on showcasing the brand’s consumer and retailer proposition nationally. Alongside managing the press office to increase brand awareness, Halpern will be responsible for connecting Harper with the top performing fashion brands within the retail sector and identifying culturally relevant partners to engage with across the year.