SEEN Group introduces Community X SEEN, a new beauty advocacy platform that’s democratising the beauty influencer space, affording nano creators and pro specialists with the opportunity to partner with leading global beauty brands and make their mark on the world of social. The new platform is an inclusive social network of more than 2,000+ nano beauty creators, everyday enthusiasts, and pro beauty specialists across the UK and the U.S. Collectively, they bring a new level of authentic advocacy at scale for brands, shaping the social narrative to create a new form of beauty influence for obsessed audiences globally.

Community X SEEN provides an opportunity for true pro-make-up artists and beauty professionals to be part of new beauty conversations - to trial and review exclusive new product launches, experience social brand events and collaborate on bespoke brand content creation experiences. The super beauty network provides creators with a platform to elevate, educate and celebrate beauty brands through social-first content experiences, sampling and gifting. The platform launches its first online portal and a new social channel as part of its acceleration into a fully integrated beauty communications offering from 16 May.