Date Posted: Thursday 24th January 2019
Session hairstylist, Ali Pirzadeh has announced the launch of AP Wigs and appointed Wave Publicity to handle its press and publicity. A collection of bespoke fashion-forward full lace wigs, the handmade wigs are made from Peruvian hair. Providing vibrant colours, undetectable hairlines and intricately crafted weight distribution, the wigs have a natural feel and give uninhibited movement. With every customer Ali and his team are on hand to advise on all purchases, ensuring customers get the look that suits them best whilst achieving their desired hair. AP Wigs is divided into three collections:
- Classic - a selection of pre-made classic styles and colours
- La Reine - custom made to measure in pre-made styles
- Bespoke - custom made in personalised colour, density, cut and measure
An important part of the brand's purpose is to reinforce sisterhood and give back. With this in mind, the company donates every fifth unit to charity - meaning customers purchasing pieces from the brand contribute in making a difference and supporting those experiencing medical hair loss. AP Wigs start from £435 and are available from apwigs.com.