New to the UK market, Circadia skincare has appointed RKM Communications to handle the launch and ongoing press and publicity. Exclusively distributed in the UK by UniqueSkin, US-based Circadia skincare creates unique formulations that are centred on the circadian rhythms of the body – defending from environmental aggressors during the day and stimulating skin repair mechanisms during sleep.

Founded by Dr. Pugliese, the Circadia product line was born out of researching the biological patterns of the skin and how they needed to be repaired or enhanced. Dedicating over 40 years to the science of skin and ageing, Dr. Pugliese produced a line of skincare that anticipates what skin needs and when it needs it due to the circadian rhythms in skin cells. Circadia’s products, priced from £25, utilise paraben-free preservative systems, a multitude of cutting edge ingredient technologies and speciality items for comprehensive treatment of ageing skin, pigmentation disorders, acne and rosacea.