SmileDirectClub, the next-generation oral care company with the first medical technology platform for teeth straightening, has announced the opening of eight new physical locations, otherwise known as SmileShops. The new locations in Dublin, Glasgow, Bristol, Leicester and Essex are part of an exclusive partnership with Thérapie Clinic, a renowned aesthetic treatment provider in the UK and Ireland. In addition to the partnership, new SmileShops have also been established in Liverpool and Sheffield, with plans to further expand SmileDirectClub’s presence across the UK, Ireland and the US by the end of 2023.

SmileShops opening in partnership with Thérapie Clinic will operate in the company’s existing locations, creating a unified destination for individuals seeking affordable and easy access to orthodontic and cosmetic treatments.