From February 2023, Source Fashion will replace Pure Origin as part of a brand evolution reflecting a new vision for sustainable, ethical, and inspirational material and textile sourcing. From raw materials and trims to fabrics and packaging, Pure Origin, which runs alongside Pure London, has brought inspiration to designers and buyers around the world. With an urgent need for retailers to adopt a diversified, transparent, and ethical supply chain, Source Fashion becomes the gateway to UK retail and sets the new standard for how inspiration, collaboration and awareness will shape the future of responsible product sourcing, from the field to fashion.

Source Fashion will debut on 12-14 February 2023 and is set to be a leading sourcing destination amongst the European buying community. As well as bringing the best of the world's manufacturers to the show, Source Fashion will place research at its core by announcing a call for content to invite the fashion community to share innovations in process, sustainability, and materials. For further information on Source Fashion please visit source-fashion.com.