South Korean ecommerce platform, Atomy, has announced that it will launch into the UK on 28 July.. Established in 2009, Atomy is a network marketing company that conducts direct sales of everyday goods including skincare, oral care and more. Active in 19 global markets, Atomy are growing at a rapid pace by implementing a consumer-oriented strategy, with over 15 million members worldwide.

Atomy selects high-quality products at reasonable prices and sell them through distribution channels that can compete with department stores, discount stores, home shopping networks, and online shopping. Through this strategy, Atomy promise to achieve their ultimate goal of "Surpassing Customer Satisfaction to Customer Success.