Wearable fitness and health coach brand WHOOP has unveiled British entrepreneur and founder of The Diary Of A CEO podcast, Steven Bartlett, as its new Global Brand Ambassador alongside sportspeople Virgil van Dijk and Rory McIlroy.

Bartlett said: "I am obsessed with optimising my health and wellbeing and I have been for years - I truly believe my health is the foundation for everything in my life, without our health we have nothing. And when I discovered WHOOP a couple of years ago, I became fascinated with their mission to optimise your health and fitness in a 360 capacity leading to the founder himself coming on the podcast just a couple of months ago. So I’m absolutely delighted to announce a brand new partnership for myself and The Diary of a CEO with Whoop themselves! WHOOP has been a game changer for me on my health journey, and I can’t wait for you to discover everything they have to offer. There is so much to come with the partnership, I'll be sharing exactly what shocked me so much in tomorrow's episode too."