Date Posted: Friday 20th April 2018
Sustainable swimwear brand MAARÏ has announced its launch and appointed WHITEHAIR.CO to handle its press and publicity. MAARÏ, the word for sea in Sardinian, was created by childhood friends, Maria and Federica, from Costa Smeralda. They were inspired to create a swimwear brand with quality and sustainability. MAARÏ swimwear is created using fishing nets abandoned in the ocean. The finished material is produced via a regeneration system that promotes lower consumption and a more responsible consumable life cycle for nylon.