Anika Birchall PR has announced that it has been appointed to handle the PR and influencer relations for The Annam House. Launching in October, The Annam House is a new homeware and lifestyle boutique dedicated to Indochina inspired decoration, gift and fashion accessories. For its webshop launch next month, The Annam House has sourced a premium collection of cushions, throws, loungewear, nightwear and home accessories, with a nod to Indochina inspired design.

The Annam House will open a dedicated lifestyle boutique in London’s Notting Hill in spring 2021.