Natura Group has announcd that David Boynton is to become the new CEO of The Body Shop. His appointment is in line with the new governance and management structure being put in place following Natura’s acquisition of the ethical British beauty brand which completed on 7 September 2017.

David Boynton, currently CEO of British menswear apparel business Charles Tyrwhitt, will take up the role on 4 December 2017. Prior to leading Charles Tyrwhitt, David had a successful career in the international cosmetics and beauty sector helping to build and expand the retail brand L’Occitane during a period of rapid growth and global success.